Fristi 30 sec. TVC environment concept art.

April 24, 2013

I recently finished directing a 30 second Fristi commercial for Leo Burnett in Ho Chi Mihn city. Cirkus is currently in the process of regrading the finished commercial for our reel as we weren’t happy with the client directed grade for the televised version (watch this space). The epic battle between the hero characters and …continue reading →

Vinamilk Pitch Concept Art.

December 13, 2012

Vinamilk is a Vietnamese acidophilus jogurt drink for kids. We were asked to direct a 30 second TVC starring good cop bacteria and bad juvenile delinquent bacteria situated in an imaginary town in the lower intestine. In order to pitch for the spot we decided to create concept art for the two characters and environment. …continue reading →

Comfort Cloth World Guitar Hero.

December 11, 2012

For the 2010 Comfort Cloth World TVC called “Freshometer” Andy has a televised guitar play off with his nemesis… the guitar rock god – Slash (no relation). For Slash, I put together this piece of concept art together very quickly to sell the idea through to client. Because Slash doesn’t have any lines we only …continue reading →

Comfort “Cloth World” Sweat Germ.

December 10, 2012

For Comfort Cloth World’s release in India in 2010, I created a new character. In the 15 second TVC called “Antibac”, featured in my SPOTS section, Andy walks out into the street on a blisteringly hot day. He is soon plagued by a slimy cloth sweat germ made of old socks. Comfort comes to the …continue reading →

Toaster World Concept Art.

November 27, 2012

Another sketch in my back catalog of pitch drawings. I can’t remember what it was for except it had to show what happens inside your toaster. I imagined it to be a little factory where small minions would apply various heating tools to cook the toast before it was ejected awaiting the next slice of …continue reading →